In the constantly changing landscape of technology and innovation, leveraging one’s resources for a purpose in healthcare beyond profit is becoming increasingly vital. Particularly in sectors like healthcare, the responsibility to contribute doesn’t merely revolve around monetary gains but is deeply rooted in purpose and influence. Harnessing the power of technology, intellectual property, and human capital to make a positive impact is the new directive for leaders today.

As Brian Urban, the Director of Innovation and Emerging Markets for FinThrive aptly puts it, purpose in healthcare is not just about waiting for opportunities, but proactively seeking ways to share your voice and make a difference. Tune into Highway to Health for more of his insights.


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